Tonia started her garden design business, Urban Babylon, in 2004 after completing a Diploma in Garden Design at the Pickard School in Lambeth. Originally a research scientist, she started her own business after becoming disillusioned by her chosen career, and decided to use her passion for plants and gardens to change direction in life. She now uses her experience in information and project management, along with her natural creative streak, to design and oversee the building of sophisticated and functional gardens both locally and nationally. She also offers a consultancy service to help clients overcome horticultural problems and to advise on ecological good practice in the garden.

Urban Babylon had been test trading for a few months before Tonia heard about Launchpad. She had completed a number of projects obtained through personal referrals (including a successful grant proposal for an Urban Regeneration scheme in Islington) and was starting to think about advertising and market research. With no real previous business experience she felt the business lacked direction and planning, and needed advice.

‘I knew I needed guidance on running a business, and after asking around, was advised to contact Launchpad by a friend. I was delighted by how much information and help was available; Launchpad has already saved me from making costly mistakes and has focussed my attention on my target market. I almost missed out on a wealth of information and am so pleased that I made contact before my 31st birthday. If you are thinking of starting your own business, and haven’t reached 31, visit Launchpad. You can gain a lot of valuable and professional help, and unlike other sources of quality business advice, it doesn’t cost a penny!’